Construction & Infrastructure

Write a cold email to a construction executive.

Context:
- Recipient: [NAME, TITLE]
- Company type: [GC / SUBCONTRACTOR / DEVELOPER / OWNER]
- Size: [ANNUAL REVENUE / PROJECT SIZE]
- Signal: [NEW PROJECT / SAFETY INCIDENT / EFFICIENCY INITIATIVE]
- My solution: [WHAT YOU SELL]
- Project impact: [HOW YOU HELP]

Construction Email Rules:
- Lead with project outcomes (time, cost, safety)
- Reference specific project types they do
- Be aware of bid/proposal cycles
- Speak to safety (critical in construction)
- Understand field vs. office dynamics
- Mention integrations with their tools (Procore, etc.)

Construction buyers care about: safety, schedule, budget, quality, risk.

Generate discovery questions for a construction prospect.

Context:
- Prospect: [NAME, TITLE at COMPANY]
- Construction type: [COMMERCIAL / RESIDENTIAL / INFRASTRUCTURE]
- My product: [WHAT YOU SELL]
- Known pain: [SAFETY / SCHEDULE / COST / QUALITY]

Construction discovery categories:
1. Project portfolio and pipeline
2. Current pain points (field vs. office)
3. Technology stack (project management, BIM, safety)
4. Safety program and requirements
5. Subcontractor and labor management
6. Decision process (project vs. corporate)
7. Budget and project economics
8. Compliance and reporting requirements

Construction is project-based - understand their pipeline.

Help me respond to: "Our field crews won't use another app/system."

Context:
- My product: [WHAT YOU SELL]
- Their company: [GC / SPECIALTY]
- Field challenges: [WHAT THEY'VE TRIED BEFORE]
- Our approach: [HOW WE'RE DIFFERENT]

Field adoption is the #1 challenge in construction tech. Help me:
1. Validate the concern (tech fatigue is real)
2. Ask about what has/hasn't worked before
3. Explain our approach to field usability
4. Reference similar companies with successful adoption
5. Propose a pilot with a specific crew
6. Discuss training and support approach

Never dismiss field adoption concerns - address them directly.

Write a proposal for a construction technology investment.

Context:
- Company: [CONTRACTOR NAME]
- Company size: [ANNUAL REVENUE / EMPLOYEES]
- Challenge: [WHAT THEY'RE SOLVING]
- My solution: [WHAT YOU SELL]
- Investment: [YOUR PRICE]
- Expected outcomes: [METRICS]

Construction proposals need:
1. Safety improvements (always first)
2. Schedule impact (days saved)
3. Cost savings (labor, rework, materials)
4. Risk reduction
5. Field adoption plan
6. Integration with existing tools
7. Training and support
8. Reference projects/companies

Construction buyers are conservative - prove it works with references.

Write a follow-up email after a customer's project completes.

Context:
- Company: [CONTRACTOR]
- Contact: [NAME, TITLE]
- Project completed: [PROJECT NAME/TYPE]
- How we helped: [IF CUSTOMER] or [HOW WE COULD HAVE HELPED]
- Their pipeline: [UPCOMING PROJECTS IF KNOWN]
- My solution: [WHAT YOU SELL]

Post-project follow-up should:
1. Congratulate on project completion
2. Reference results achieved (if customer)
3. Capture lessons learned
4. Discuss upcoming project pipeline
5. Position for next project

Construction relationships are project-to-project. Stay connected between projects.